HALO

HALO – BORN FROM MILITARY, EXPANDED TO THE CITY

HALO is more than just another activewear brand. Behind the name lies a strong story: Founded in 2015 as part of Newline, but with roots tracing back to Aalborg Air Base in 1981. It was here that founder Helge Petersen – with a background in Danish special forces – during a parachute jump discovered something remarkable: his own suit was soaked by rain while the parachute remained dry. This contrast inspired material choices and functionality, which are still at the core of HALO today.

The name HALO stands for High Altitude, Low Opening – a reference to military parachute jumps where the parachute is opened as close to the ground as possible. The brand's collections combine military precision, technical performance, and a modern expression that makes them popular among athletes, runners, and fashion-conscious consumers.

DESIGN & FUNCTIONALITY – WHERE AESTHETICS MEET PERFORMANCE

FUNCTION FIRST

HALO is built on a military foundation, where equipment must withstand the toughest conditions. Therefore, many of their products are made from technical materials like Cordura and durable nylon and polyester blends that can resist wind, rain, and wear. This means you get clothing that withstands everyday use, training, and outdoor activities – without compromising on mobility or comfort.

URBAN AND MINIMALIST EXPRESSION

HALO's design line is Scandinavian, simple, and functional. Colors are often subdued and classic, while logos and graphic details add a modern, urban edge. The result is clothing you can wear for both training and daily life.

UNISEX AND VERSATILITY

Many of HALO's styles are unisex, offering broad appeal and making it easy to find clothes that fit both men and women . The fit is well-considered and designed to support movement – whether you're going for a run, heading to training, or just want a comfortable outfit for leisure.

HALO FOR RUNNING – BEFORE, DURING, AND AFTER TRAINING

For runners, HALO is an obvious choice because the brand understands that running is not just about the miles you cover, but also about everything around it.

• BEFORE THE RUN
  Before you lace up your shoes , it's important to keep your body warm. HALO's lightweight jackets, hoodies, and pants work perfectly as warming gear, providing the necessary comfort as you head out the door. They are easy to take off and can be easily packed away when you're ready to pick up the pace.

• DURING THE RUN
  Even though HALO is known for its urban look, many products are developed with running in mind. Technical materials with efficient sweat transport, stretchability, and a good fit allow you to move freely, whether you're running short city routes or longer training sessions. Shorts and lightweight T-shirts are particularly suitable for warm days, while functional tights and running shirts keep you comfortable when it's cooler.

• AFTER THE RUN
  Recovery is an important part of any runner's training. After a tough session, it's nice to slip into something comfortable, and this is where HALO really stands out. Sweatpants, sweatshirts, fleece jackets, fleece vests, and lightweight jackets provide both warmth and comfort, allowing you to go straight to a café or run an errand without needing to change. This makes HALO an obvious choice for runners who want functional clothing with a relaxed, stylish aesthetic.

PRODUCT CATEGORIES – A UNIVERSE OF POSSIBILITIES

HALO's collections cover a wide range, but the most popular categories among runners and active consumers are:

• T-SHIRTS & TOPS: Lightweight materials focusing on ventilation and sweat transport. Perfect for running or as part of a relaxed everyday style.

• PANTS & TIGHTS: From loose track pants to form-fitting tights, often with practical pockets and durable materials.

• JACKETS & VESTS: Wind- and water-resistant outerwear, protecting you in changing weather conditions. Ideal as layering both before and after the run.

• ACCESSORIES: Caps, hats, and bags that complete the outfit and make it functional in an active everyday life.

SUSTAINABILITY & RESPONSIBILITY

HALO has a clear focus on sustainability and actively works to minimize their environmental impact. Many of their collections are produced in organic cotton or in durable, recyclable materials. This way, you get clothing that lasts longer and burdens the environment less.

Moreover, the brand has a philosophy that functional clothing should be usable in multiple contexts. When you buy a pair of HALO pants or a jacket, you get a piece of clothing that works for training, leisure, and travel – thus replacing multiple items in the wardrobe. That's sustainability in practice.
See all our brands at RunningXpert.com.

WHO IS HALO FOR?

HALO is for everyone, but especially for:

• The runner who wants clothing that works for warming up, the run, and recovery.

• The outdoor enthusiast who wants durable and practical clothing for everything from hikes to everyday use.

• The style-conscious urbanite who appreciates a clean, tactical look with minimalist details.

• The active everyday person who wants clothing that can be used for training, work, and relaxation.

With HALO, you get functionality, quality, and style in one – whether you're heading out for a long run, strength training, or a city outing.