On

On was founded in 2010 in the Swiss Alps by three friends, including former triathlon world champion Olivier Bernhard. The idea was that a running shoe could make landing and takeoff an active and beneficial part of the run. On still holds that promise, and today the brand is one of the fastest-growing in running and endurance sports globally. At RunningXpert, you will find a wide range of On running shoes and running apparel .

THE STORY BEHIND ON – FROM SWISS ALPS TO THE WORLD STAGE

When Olivier Bernhard entered a garage in Zurich in 2010 with tubes attached under soles to test a new idea, it was the start of a product philosophy that would change the running shoe industry. The idea was not just to cushion but to make landing and takeoff an active part of the run. The result was CloudTec® technology, which has since formed the foundation for On's entire product portfolio.

On is now a global company deeply rooted in Swiss engineering culture. This is reflected in the approach to product development: detail-oriented, precise, and constantly driven by the desire for the next improvement. The brand is used at the top of professional endurance sports and for daily training, and that breadth is no accident.

CLOUDTEC® AND SPEEDBOARD – THE TECHNOLOGY THAT DRIVES YOU FORWARD

CloudTec® is On's patented shock-absorbing sole system and the foundation in all On's running shoes . Hollow Cloud elements along the sole's outer edge compress individually upon landing and adapt to the runner's footstrike and terrain. This provides a soft and precise landing, reducing impact and protecting muscles and joints.

Speedboard is an integrated plate in the midsole that converts the energy absorbed upon landing into forward propulsion. The two technologies work in tandem: CloudTec® absorbs, Speedboard propels you forward. This gives the characteristic sensation of active takeoff, setting On apart from more passive cushioning shoes.

Helion superfoam is On's lightweight midsole material that combines responsiveness and durability. It retains its properties over many miles and is a key reason why On running shoes perform consistently over time.

RUNNING SHOES FOR ALL PURPOSES AND TERRAINS

On's running shoe range covers all running purposes. Cloudmonster and Cloudsurfer are popular for comfortable long runs, while Cloudboom Echo and On Race are optimized for competition and top performance. Cloudflyer provides extra support for runners with pronation needs, and for trail and rugged terrain, On offers models like Cloudventure and Cloudultra with grip and construction tailored for off-road.

Common to all models is a combination of light weight, precise fit, and the distinctive On sensation underfoot. There's a model for the easy Monday and one for the tough interval.

RUNNING APPAREL WITH A TECHNICAL EDGE

On's running apparel collection follows the same design philosophy as shoe production: technical function, minimal weight, and precise fit. The materials are breathable and moisture-wicking, and the construction is adapted to the runner's natural movement pattern. Shorts and tights fit securely without pinching, and tops and jackets regulate body temperature effectively in changing weather conditions.

SUSTAINABILITY IN EVERY STEP

On actively works to reduce the climate impact of production. CleanCloud EVA is a foam material made using captured carbon emissions and a tangible result of collaborations with partners in chemical technology. Additionally, recycled polyester and recycled plastic are used as components in both shoes and clothing.

On's Cyclon program allows used shoes to be returned for recycling, preserving material value instead of ending up as waste. It's not a promise of perfect sustainability, but a real and targeted effort in the right direction.

At RunningXpert, we have the entire On range gathered in one selection. Use the filters to navigate by purpose, model, and size, and find the combination that best matches your training. Our customer service is happy to help with questions about fit and model choice.

FAQ ABOUT ON RUNNING SHOES AND APPAREL

What is CloudTec®, and how does it work?

CloudTec® is On's patented sole system with hollow Cloud elements that compress individually upon landing to absorb shock and adapt to the runner's footstrike. The elements release the stored energy at takeoff, providing a reactive and forward sensation.

What is the difference between Cloudmonster and Cloudsurfer?

Cloudmonster is On's most voluminous shoe with maximum cushioning, designed for long distances and volume training. Cloudsurfer is lighter and more all-around, suitable for daily training over a broader pace and distance spectrum. Both use CloudTec® and Speedboard.

Do On running shoes fit wide feet?

On running shoes are generally tailored to a narrow to normal last. If you have a wide foot, we recommend checking our size guide or contacting our customer service, who can advise on which models have the most spacious forefoot.

Can On running shoes be used for trail?

Yes. On has a dedicated trail series with models like Cloudventure and Cloudultra, equipped with aggressive grip and construction for rugged and muddy terrain. They differ significantly from road models and are not recommended to be swapped.