HALO

HALO – BORN FROM MILITARY, EXPANDED TO CITY

HALO is more than just another sportswear brand. Behind the name lies a strong story: Founded in 2015 as part of Newline, but with roots back to Aalborg Air Base in 1981. It was here that founder Helge Petersen, from the Danish special forces, during a parachute jump discovered something unique: his suit was soaked by rain, while the parachute remained dry. This contrast inspired the material and functionality focus that remains at the core of HALO today.

The name HALO stands for High Altitude, Low Opening – a reference to military parachute jumps where the parachute opens as close to the ground as possible. The brand's collections combine military precision, technical performance, and a modern expression, making them popular among athletes, runners, and fashion-conscious consumers.

DESIGN & FUNCTIONALITY – WHERE AESTHETICS MEET PERFORMANCE

FUNCTION FIRST
HALO is built on a military foundation, where gear must withstand the toughest conditions. Therefore, many of their products are made from technical materials like Cordura and durable nylon and polyester blends that resist wind, rain, and wear. This means you get clothing that holds up to everyday use, training, and outdoor activities without compromising on mobility or comfort.

URBAN AND MINIMALIST EXPRESSION
HALO's design line is Scandinavian, simple, and functional. Colors are often subdued and classic, while logos and graphic details provide a modern, urban edge. The result is clothing you can wear both for training and everyday.

UNISEX AND VERSATILITY
Many of HALO's styles are unisex, offering broad appeal and making it easy to find clothing that fits both men and women . The fit is well-thought-out and designed to support movement, for running, training, and leisure.

HALO FOR RUNNING – BEFORE, DURING, AND AFTER TRAINING

For runners, HALO is an obvious choice because the brand understands that running is not just about the miles you cover, but also everything around it.

• BEFORE RUNNING

  Before you lace up your running shoes, it's important to keep your body warm. HALO's lightweight jackets, hoodies, and pants work perfectly as warm-up gear, providing the necessary comfort on your way out the door. They are easy to take off and can be quickly packed away when you're ready to pick up the pace.

• DURING RUNNING

  Although HALO is known for its urban look, many products are developed with running in mind. Technical materials with effective sweat transport, stretchability, and good fit allow you to move freely on shorter city runs and longer training sessions. Shorts and lightweight T-shirts are particularly suitable for warm days, while functional tights and running shirts keep you comfortable when it's cooler.

• AFTER RUNNING

  Recovery is an important part of any runner's training. After a hard run, it's nice to slip into something comfortable, and here HALO truly stands out. Sweatpants, sweatshirts, fleece tops, fleece vests, and lightweight jackets provide both warmth and comfort, allowing you to go straight to a café or an errand without changing. This makes HALO an obvious choice for runners who want functional clothing with a relaxed, stylish aesthetic.

PRODUCT CATEGORIES – A WHOLE UNIVERSE OF POSSIBILITIES

HALO's collections cover a wide range, but the most popular categories among runners and active consumers are:

• T-SHIRTS & TOPS : Lightweight materials focusing on ventilation and sweat transport. Perfect for running or as part of a relaxed everyday style.

• PANTS & TIGHTS : From loose track pants to tight-fitting tights, often with practical pockets and durable materials.

• JACKETS : Wind and water-resistant outerwear that protects you in changing weather conditions. Ideal as layering both before and after running.

• ACCESSORIES: Caps , beanies, and bags that complete the outfit and make it functional in an active everyday life.

SUSTAINABILITY & RESPONSIBILITY

HALO has a clear focus on sustainability and actively works to minimize their environmental footprint. Many of their collections are produced in organic cotton or in durable, recyclable materials. This way, you get clothing that lasts longer and impacts the environment less.

Additionally, the brand has a philosophy that functional clothing should be usable in multiple contexts. When you buy a pair of HALO pants or a jacket, you get a piece of clothing that works for training, leisure, and travel, thus replacing several pieces in your wardrobe. This is sustainability in practice. Explore our entire range of running and sports brands at RunningXpert.

FREQUENTLY ASKED QUESTIONS ABOUT HALO

Who is HALO for?

HALO appeals to the runner who wants clothing that works for warm-up, running, and recovery, to the outdoor enthusiast who desires durable and practical clothing, and to the active everyday person seeking apparel that can be used for training, work, and leisure. The Scandinavian minimalist expression also makes the brand popular among fashion-conscious consumers.

What is Cordura, and why does HALO use it?

Cordura is a technical, durable fabric known for its high resistance to wear, tears, and moisture. HALO uses Cordura in several of its collections to ensure durability that lives up to the brand's military heritage and consumers' demands for functional outdoor wear.

Can HALO sportswear be used for both running and everyday?

Yes. HALO is designed to function across situations. The technical materials ensure good function during running and training, while the minimalist, Scandinavian expression makes the clothing equally suitable for everyday, at the café, or on the go.